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  • Redmi Note 8 Pro with NFC, three Galaxy A models, Realme 5 Pro with a quad camera and other new smartphones of August 2019 - Part 2


    In the first part, we talked about flagships, but in addition to them, a lot of interesting models were presented in August with a lower and more affordable class: a potential hit from Redmi, Huawei nova 5T with the makings of a flagship, three new Galaxy A models, Motorola One Action with an unusual screen, Realme 5 Pro with a quad camera and more.

    HTC Wildfire X

    Sales start time: already on sale

    Estimated price: 3 + 32 GB - $ 154, 4 + 128 GB - $ 196

    Features: drop-shaped screen, triple main camera, support for fast charging, FM tuner

    HTC Wildfire X

    HTC Wildfire X belongs to the class of low-cost devices but has features available in more respectable models. One of them is a triple camera with 2x optical zoom. The gadget is equipped with a 6.22-inch screen with thin frames and a drop-shaped cutout for the front camera. Inside, there is an eight-core MediaTek Helio P22 chipset with an IMG PowerVR graphics accelerator. The built-in 3300 mAh battery supports fast charging via the USB Type-C connector. Of the additional features, it is worth noting the presence of a fingerprint scanner on the rear side and a built-in FM radio.

    Official Page

    Huawei nova 5T

    Sales Start Time: September 2019

    Estimated Price: $ 379

    Features: screen with a hole for the front camera, the camera with four sensors, support for fast charging, side fingerprint scanner, NFC.

    Huawei nova 5T

    Huawei nova 5T is average, but many of its features come from flagship models. For example, it uses the top-end eight-core Kirin 980 processor and a front-facing camera built into the screen. The display is made using IPS technology so that it has no problems with fading and flickering. The main camera is represented by four modules with different lenses, including for shooting with an ultra-wide viewing angle and macro shots. The fingerprint sensor is integrated into the power button on the right side. The 3750mAh battery supports 22.5W fast charging. The smartphone has an NFC chip and a 3.5 mm headphone jack.

    Official Page

    LG K50S

    Sales Start Time: Not Announced

    Estimated price: not announced

    Features: triple camera, capacious battery, protection according to the MIL-STD-810G standard, surround sound.

    LG K50S

    The LG K50S is a mid-range model that inherits a number of features from the company's flagships. The device received a large 6.5-inch screen with thin frames and a drop-shaped cutout for the front camera. From more expensive devices, it adopted a triple camera with a wide-angle lens, protection according to the military standard MIL-STD-810G and support for surround sound technology DTS: X 3D Surround Sound. The smartphone has a dedicated button for quick access to the Google Assistant voice assistant. For autonomy, there is a 4000 mAh battery. User data security is ensured by a fingerprint scanner on the back.

    Motorola One Action

    Sales Start Time: September 2019

    Estimated Price: $ 195

    Features: 21: 9 aspect ratio screen, wide-angle action camera, Exynos processor, clean version of Android, support for contactless payments via NFC.

    Motorola one action

    Motorola One Action, according to the manufacturer, is the world's first smartphone capable of replacing an action camera. The device is notable for a triple camera, one of the modules of which allows you to record video with a viewing angle of 117 °. Another distinctive feature of the gadget is a display with a cinematic aspect ratio of 21: 9 and a hole for the front camera in the corner. Performance is provided by an eight-core Samsung processor, and autonomy is provided by a 3500 mAh battery with support for fast charging. The model runs on a clean version of Android with support from the Android One program.

    Official Page

    Realme 5 pro

    Sales start time: already on sale

    Estimated price: 4 + 64 GB - $ 195, 6 + 64 GB - $ 209, 8 + 128 GB - $ 237

    Features: a screen with thin frames and a drop-shaped cutout, the camera with four sensors, a capacious battery with fast charging.

    Realme 5 pro

    The main feature of Realme 5 Pro is a camera with four modules. The main one is presented by the 48-megapixel Sony IMX586, and the other three are used for shooting with an ultra-wide viewing angle, macro photos from a distance of 4 cm and portrait frames with a blurred background. The 6.3-inch display with Full HD+ resolution, due to the thin frames, occupies 90.6% of the front panel area and is protected by Gorilla Glass 5. In addition to the powerful Snapdragon 712 processor, the smartphone uses the second generation HyperBoost technology, which improves gaming performance. The capacious 4035 mAh battery quickly charges via the USB Type-C connector thanks to VOOC 3.0 technology and a 20 W adapter. The device is equipped with a fingerprint scanner on the rear side and splash protection.

    Official Page

    Redmi Note 8 / Note 8 Pro

    Sales start time: already on sale

    Estimated price of Redmi Note 8: 4 + 64 GB - $ 139, 6 + 64 GB - $ 167, 6 + 128 GB - $ 195

    Estimated price of Redmi Note 8 Pro: 6 + 64 GB - $ 195, 6 + 128 GB - $ 223, 8 + 128 GB - $ 251

    Features: a screen with thin frames, camera with four sensors, a capacious battery with fast charging, an infrared port for controlling household appliances, NFC (only in the Pro version), splash protection.

    Redmi Note 8 Pro

    Redmi Note 8 and Note 8 Pro differ from their predecessors in a slight improvement in technical specifications. Redmi Note 8 received a 6.4-inch display with Full HD+ resolution, covered with Gorilla Glass 5, Snapdragon 665 processor and a 4000 mAh battery with support for 18 W fast charging. The device is equipped with a quad-camera with the flagship 48-megapixel Sony IMX586 sensor, ultra-wide and macro lens. The gadget is also equipped with an infrared port and a P2i water-repellent coating. The Redmi Note 8 Pro model has a more powerful MediaTek Helio G90T processor, larger memory capacity and a 4,500 mAh battery. It also uses a camera with four sensors, but the main one has a resolution of 64 megapixels. In addition, this is the first smartphone in line with an NFC module. In addition, it uses more reliable protection against water according to the IP52 standard.

    Official Website

    Samsung Galaxy A10s / Samsung Galaxy A30s / Samsung Galaxy A50s

    Sales Start Time: Not Announced

    Estimated price: Galaxy A10s - $ 132, Galaxy A30s - € 280, price A50s not announced

    Features Galaxy A10s: drop-shaped display, dual camera, capacious battery

    Features Galaxy A30s: drop-shaped display, triple camera, capacious battery, fingerprint scanner, support for fast charging, USB Type-C

    Features Galaxy A50s: drop-shaped display, a triple camera with the main module of 48 megapixels, a capacious battery, a fingerprint scanner on the screen, support for fast charging, USB Type-C.

    Samsung Galaxy A30s

    Samsung Galaxy A10s compared with the original A10 received a number of notable improvements. Among them, a fingerprint scanner located on the back, dual main camera, higher resolution front camera and increased battery capacity (from 3400 mAh to 4000 mAh). In addition, the device has acquired a 6.2-inch screen with a drop-shaped cutout.

    Samsung Galaxy A30s boasts a 6.4-inch AMOLED display with HD+ resolution, a drop-shaped cutout, and an integrated fingerprint scanner. The triple camera is represented by the main module at 25 megapixels, ultra-wide-angle at 8 megapixels and a depth sensor at 5 megapixels. The 4000 mAh battery supports 15 W fast charging via a USB Type-C connector. A geometric pattern is applied to the back cover of the device.

    The Samsung Galaxy A50s is almost identical in appearance to the Galaxy A30s. It has a screen with the same diagonal, but with a resolution of Full HD+. Other differences: a more powerful eight-core processor, increased memory capacity and the main camera of 48 megapixels.

    Official Website

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      Specifications of Redmi Note 8 Pro:
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  • Technology

    • Search engine marketing (SEM): the methods, techniques, safety

      What is search marketing? A few years ago, this term simply did not exist. However, the rapid development of Internet technologies has led not only to the emergence of this trend but also to its amazing popularity. At the moment, search marketing is known as an effective way of promotion, which includes a range of activities aimed at achieving only one goal - to attract customers.

      Table of Contents
      Definition Relevance Goals and Tasks Methods and Technologies Search engine optimization Contextual advertising Social networks Search marketing security Prohibited method: Disadvantages Definition
      If you have not encountered this term before, it's time to get acquainted with it. Search engine marketing involves promotion in search engines in order to attract the target audience. I must say that this is a whole system in which several specialists are involved. They are marketers, programmers, copywriters, designers, etc.
      Compared to other methods of search engine marketing on the Internet has a major advantage. It allows you to reach out to an audience that is interested in the proposal addressed to it. This is due to the fact that it comes to the search engine for an answer to your request. Offering what potential visitors need, you both benefit. Customers get what they're looking for, and you get real customers.
      Search marketing is still a fairly new technology. Therefore, users have a logical question: why is it needed and whether it is needed at all? Let's find out.
      So, the main task of search marketing is to attract potential consumers. And not random, but only interested. After all, the offer is addressed only to those who are already looking for a product or service that you are ready to offer.
      However, in order for a user to notice your website among dozens of competitors, it is necessary to use various methods of search marketing. After all, as a rule, scrolling through the issue, the user rarely browses more than ten sites. Competently using the latest technology, you can be in the top ten and get ahead of competitors in the fight for the attention of potential customers.

      The theoretical definition does not always give an accurate understanding. Let's try to find out how search engine marketing works and what it's for.
      So, suppose that a budding entrepreneur decided to open his own business – to sell lingerie in an online store. This is a popular product that is in demand.
      However, in any area, you need advertising that allows you to attract customers. Because their absence means no profit. For start-up entrepreneurs, all costs are on the account, and any advertising is not cheap.
      There are many companies that offer search marketing among other services. You can even link the amount of payment to the result or make parts. That is, first the entrepreneur receives real customers, and then from the profits makes the rest of the payment for such an unusual method of advertising. Convenient to all.

      Goals and Tasks
      Knowing the definition is not enough. You need to know for what purposes search marketing is used.
      Sales. This is the most obvious task that this method of promotion performs. It is necessary to attract interested buyers to the site who will make a purchase. Image. The more often a person will see the logo of your company, the more likely that he will remember you and sooner or later become a client. Reputation. If we are talking about the promotion in social networks, a large value can have reviews. It is advisable to find a way to encourage buyers to leave real reviews. The more positive opinions can be collected, the greater the level of confidence in the company among potential customers. Competition. The market for goods and services is currently oversaturated. That is why it is especially important to compete and win customers over to your own side. Information. You can offer users up-to-date information about the products and services they are interested in. Even if they don't buy anything right away, your company will become an expert for them. In the future, they can return, choosing you among the many competitors.
      Methods and Technologies
      You need to understand that SEM (search engine marketing) is the whole complex of actions, which may include website optimization, contextual and launching viral advertising, and on the Internet resource work more effectively, attracting target customers and converting them into real buyers. So, what are the technologies of search marketing?
      Contextual advertising. Targeted advertising. Search engine optimization. Social network. Let's talk more about some of the technologies listed above.
      Search engine optimization
      This is only part of the marketing campaign. It involves working directly with the promoted site. Moreover, search engine optimization can be both internal and external. In the first case, work with texts published on the website, metatags, links, etc. In the second case, efforts are aimed at increasing the number of links to third-party resources.

      There are a considerable number of factors that allow you to improve the position of the site in search results. A simple user does not need to know all of them. To do this, there is a separate profession, representatives of which are engaged in search engine optimization.
      Contextual advertising
      This system for placing paid ads, created by the search engines. Each user can create their own ads and thus attract the target audience to their own website.
      The advantage of contextual advertising is that the user does not pay for the fact of placing an advertisement. Payment is charged only if the user clicked on the ad and went to the specified site.
      Another important feature is that to get to the top lines do not need long and painstakingly to optimize the site. You can buy this place for a fee, exhibited by the search engine. It is difficult to predict how high the conversion will be in this case.
      Social networks
      These sites are incredibly popular among the population. It is not surprising that this is quite successfully used by marketers. In this case, often published interesting for users' materials, to support communication in thematic communities, etc. In a sense, marketing in social networks can be called hidden. In addition, this method of advertising is not suitable for all companies. Not every product can be advertised with beautiful photos on social networks and enticing texts.

      Search marketing security
      This question becomes relevant if illegal methods of promotion are used. Conventionally, they are called "gray" and " black".
      Above were described exclusively "white" methods of search marketing, which are loyal to the search engines. Such a conscientious promotion requires a lot of time and effort, but ultimately increases the reputation of the site and gives a reliable result.
      Why then use "gray" and "black" schemes? For the reason that not all site owners are willing to invest a lot of time, effort, and money in the fair promotion. However, you need to understand that when using unscrupulous methods then it will be extremely difficult to restore the reputation of the site or even impossible.
      Prohibited method:
      spamming; automatic link exchange and purchase; placement of links to non-thematic sites. Some of these methods can produce results, but they can also lead to a site ban. Then it will disappear from the search results. Is it worth the risk, each site owner decides for himself.

      Delayed result. It may take several weeks of hard work to see the first results of search marketing. We must understand that this is a task that involves long-term implementation. Do not take it, waiting for lightning-fast results. Dependence on competitors. Even if as a result of well-organized search marketing you will be able to be in a good position in the issuance, all at any time can change because of the actions of your competitors. Complexity. It is almost impossible to carry out the whole complex of measures to promote the company on the Internet alone. This requires a whole team of professionals, not random people. Financial cost. You will have to pay for both professional services and search marketing. For example, if we are talking about contextual advertising. You need to understand that the promotion cannot be absolutely free.

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